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Merchants Insurance Group, a Buffalo, NY based property and casualty insurance company with over 100 years of service in the industry, has selected Hi Marley’s platform as its intelligent messaging solution.

“Our mission is to help our customers manage risk, pre and post-loss, so that they may live their dreams,” said Ken Carter, Vice President of Claims for Merchants. “The Marley platform provides a means of instant communication with our customers, enabling customers to communicate using the latest technology. Our claims team was up and running within a day, and the feedback from customers and our colleagues has been terrific.”

Merchants is the first insurance carrier to deploy the Marley platform across all of its personal and commercial lines claims, including home, auto, business, and workers compensation. Merchants’ customers can communicate with their claims representatives via text – sharing photos, receiving proactive updates and getting real-time answers to questions. Marley is the first AI-based conversational service platform built specifically for the insurance industry and requires no IT integration to get started.

Michael Greene, CEO of Hi Marley, said, “Merchants is a well-respected name in the insurance industry, it is an honor to be entrusted to deliver an exceptional experience to their customers. They have a great vision for the value of the Marley platform, and we are working together to find new ways to improve the customer experience. We are thrilled to have them as a partner on the journey to transform the way customers communicate with their insurance companies.”

Merchants Insurance Group

Merchants Insurance Group

Founded in downtown Buffalo, New York in 1918, Merchants Insurance Group is a leading regional property and casualty insurance carrier specializing in commercial lines. Merchants partners exclusively with independent insurance agents because they have the expertise to match the company’s portfolio of quality products, and to ensure customers’ assets are properly protected. The large network of Merchants’ independent agent partners spans across Massachusetts, Michigan, New Hampshire, New Jersey, New York, Ohio, Pennsylvania, and Vermont.